No Comment Oct 22, 2020
With the launching of Iphone 6 and Iphone 6 plus, as well as the iWatch, the demands of people for wider screens and better mobile internet experience from the world’s leading tech company has been met. This is probably not much of a game changer for online businesses, but it may well be a more profound sign to invest more on website’s mobile capability. The new Apple product per se may not be much of a force to reckon with in the mobile internet revolution, but it fosters the trend that inspires internet entrepreneurs to focus on their target market’s mobile experience and preference.
Through the years, mobile browsing has become very widespread as mobile phone capabilities increase. People on the go relied on their smartphones and IPhones for connectivity. Expectedly, businesses followed suit and improved their online businesses’ mobile compatibility and accessibility, yet there are still those who have not followed the trend.
How these new Iphone products impact mobile browsing?
There are some ways in which these new Iphone gadgets affect the demand for better mobile browsing experience. Here are some of them:
Wider Screens for Better Experience
Without a doubt, Iphone 6 and 6 plus’ wider screens allow better browsing experience for its users. Although it may not be new for those who have been using Samsung gadgets that have long came in wide screens, this is something new for loyal Iphone users. With this wide screen, people don’t have to switch to their mac to get the full, magnified browsing experience that they need.
Split- screen Experience for Multi-Tasking
Iphone 6 plus comes with the split-screen capabilities that allows mutli-tasking. This means that users can stay on a business page while also doing other things with the phone. Through this, people don’t have to get off browsing to accomplish other things, making mobile browsing more efficient and convenient.
Local Search Boost
Siri on the iWatch boosts local search as search suggestions for establishments focus on nearby locations and local establishments. This calls for the need to invest more in hyper-local search engine optimization and promotions. Also, the need for directory sign-ups to be visible in maps and accompanying benefits is a must for every online business.
There are still a lot to celebrate about the new Iphone 6, Iphone 6 plus and Apple Watch and its impact to online businesses. With these revolutions, mobile browsing is expected to reach greater heights in the coming years, shifting the focus of internet businesses across the world.
